GUM® JUNIOR Toothpaste

Specially designed for children aged 6 and above, this fun and very gentle toothpaste helps protect children’s teeth and gums at a crucial point in their development: when their permanent teeth are growing.

Thanks to a combination of two special ingredients (fluoride and isomalt), it helps prevent cavities, which in turn can have a positive influence on children’s overall health.

Product HIGHLIGHTS

  • Strengthens new teeth
  • Very smooth and gentle formula 
  • Tasty strawberry flavor to please little taste buds
  • Less abrasive than adult toothpaste so as not to damage the still soft dental enamel of the new permanent teeth
  • Gel texture with fun glitter effect


The strawberry flavour used in the GUM JUNIOR Toothpaste is a combination of natural and synthetic aromas.

The use of high fluoride toothpastes (1450 ppm) is indicated in children 6 years and up for cavity prevention (Pretty I, A: High Fluoride Concentration Toothpastes for Children and Adolescents. Caries Res 2016;50 (suppl 1):9-14. doi: 10.1159/000442797).